Google’s Helpful Content: My Perspective on Why It Matters (or Not)
In the past few months, many websites have gone through hell with Google’s Helpful Content Update (HCU). Some came back. Some, partially. Some, sadly, went out of business. Even now, despite all the Google documentation, HCU seems quite subjective, even mysterious at certain points. Yes, Google…
Browser Extensions: A Toolbox for Every Profession
And not just every profession, every kind of user, too. Santi’s post on browser extensions is a…
SEO Is Not a Commodity
That’s right. Good SEO is not a commodity. Drive-by SEO is. In Thailand’s open-air night markets and…